Circles.Life - Value Proposition Teardown | Mobilise Global Circles.Life - Value Proposition Teardown | Mobilise Global

Circles.Life – Value Proposition Teardown


Digital transformation has been reshaping entire industries by shifting companies from the traditional physical world to thriving in the digital age. Some industries deal with that transformation better than the others. Telecommunications sector is, sadly, one of those that are the most behind. Even though it is one of the most digitally advanced industries, many companies, from established players to the most recent entrants, are struggling to embrace automation and digitisation.

Here at Mobilise, we are big proponents of digital-first, and we always highlight the importance of adapting a digital-first approach. In our efforts to show telcos why becoming digital is crucial and what the benefits of such transformation are, we would like to introduce a new content series. We will review, describe and evaluate digital value propositions of various digital telco brands from around the world. Based on the outcomes, we’ll provide each brand with personalised recommendations.

We will use the Proposition Wheel consisting of 8 elements to provide a 360-degree view of a provider’s digital value proposition.

Our first subject will be Circles.Life, a Singaporean MVNO.


Mobilise Proposition Wheel



Download our article and see for yourself.

Download the article now

Please provide the following information:

Every now and then, we’d like to send you news about us, our products and services by email. We may use your information to tailor our emails to you. You can change your mind at any time by letting us know.

We’ll store the information you give us in accordance with our privacy policy and will use it to respond to your request.


Digtial telecom devices, keybord, smartphone

How digital tools are transforming the telecoms industry

The global telecoms industry rose to the challenges that the pandemic created, facilitating...

Read more Blog


financial stock market graph on technology abstract background

Customer Experience in Telecom – 7 Lessons from Neo...

At Mobilise, we observe a strong correlation between the telecom industry and the banking industry....

Read more Blog


The Future of eSIM in the Consumer Market

2020 was an important year for the telecoms sector. Telcos rose to the challenge posed by the...

Read more Blog

Subscribe to our Insight Updates

Would you like to know more?